The digital landscape of social media has undergone a remarkable transformation in recent years, with influencers emerging as a powerful force shaping trends and consumer behaviors. While female influencers have long dominated the scene, the rise of male influencers is gaining momentum, marking a significant shift in the dynamics of social media marketing. This evolution reflects broader societal changes in gender roles and the ways in which masculinity is represented in public spheres. As more men step into the spotlight, they bring with them diverse perspectives, interests, and styles that challenge traditional norms. The impact of male influencers is not merely confined to their follower numbers; it extends to the…